Question 7: Which of the three Policy Options do you prefer? Please specify why you consider that this approach is best suited for managing primary shopping frontages within the town centre. Or do y
Comment
Southend Central Area Action Plan (SCAAP) Preferred Approach 2015
Representation ID: 1996
Received: 22/01/2016
Respondent: Burges Estate Residents Association
On balance Option B is to be preferred for providing the greatest flexibility in what is a fast changing situation. There is also the question mark about one or two centres. The plan makes implicit reference to reinforcing routes to the two main areas which suggests that the middle might become less of a Class A1 retail use. Overall while there is a case for upgrading and improving the shopping environment both in terms of public space and retail stores, the overall volume of retail space should not increase.
Object
Southend Central Area Action Plan (SCAAP) Preferred Approach 2015
Representation ID: 2303
Received: 15/02/2016
Respondent: Indigo Planning
Agent: Royals Shopping Centre
Three policy options are presented which seek to maintain a prosperous retail centre. In the first instance, further clarity is required as to how the length of frontage should be calculated when assessing the percentage of A1 units.
Support
Southend Central Area Action Plan (SCAAP) Preferred Approach 2015
Representation ID: 2304
Received: 15/02/2016
Respondent: Indigo Planning
Agent: Royals Shopping Centre
Valad (Europe) support Option C as it will allow for more restaurant (A3) uses which the town centre is currently lacking. More A3 uses will increase footfall and linked trips and support the night time economy thus adding to the vitality and viability of the town centre. Further flexibility should be built into this policy to allow other town centre appropriate uses to be permitted providing there is not an over concentration of these uses within a certain length of the frontage.
It is widely acknowledged that the nature of retail is changing. It must be acknowledged that retail frontage policy needs to change, to allow capacity for other, new innovative uses, as well as other leisure and supporting uses which will create vitality in the borough's centres.
Comment
Southend Central Area Action Plan (SCAAP) Preferred Approach 2015
Representation ID: 2305
Received: 15/02/2016
Respondent: Indigo Planning
Agent: Royals Shopping Centre
The Council should also consider directing new large comparison retail developments onto existing car parks in order to help strengthen the town centre and prevent it from going into decline. This would achieve the town centre first approach to retail of the NPPF. Car parking could then be re-provided in the form of under croft or multi storey parking facilities. This would assist in relieving pressure on existing parking facilities whilst bolstering the town centre, thus enhancing its vitality and viability.
Comment
Southend Central Area Action Plan (SCAAP) Preferred Approach 2015
Representation ID: 2319
Received: 15/02/2016
Respondent: A Bowhill
It is clear (paras 47 & 48) that vacancy is higher than the average national town centre rate. While this may partly be as a result of the high level of vacancies in the Victoria Shopping Centre, inspection shows that there are also many vacant units in the High Street itself. In relation to this the increasing flexibility with regard to non-retail floor space set out in policy options DS1a-c provides a pragmatic approach to ensuring vacant units are used in an appropriate way, particularly for restaurant use.
Support
Southend Central Area Action Plan (SCAAP) Preferred Approach 2015
Representation ID: 2320
Received: 15/02/2016
Respondent: A Bowhill
DS1a-c provides a pragmatic approach to ensuring vacant units are used in an appropriate way, with each option providing greater flexibility. Policy DS1c is to be supported as it provides the greatest flexibility, thus allowing more restaurants. The increase in the number of restaurants and cafes are to be welcomed as they will encourage shoppers to remain longer.
Support
Southend Central Area Action Plan (SCAAP) Preferred Approach 2015
Representation ID: 2335
Received: 15/02/2016
Respondent: Belfairs Gardens Residents Association
Option B supported.
Comment
Southend Central Area Action Plan (SCAAP) Preferred Approach 2015
Representation ID: 2387
Received: 12/02/2016
Respondent: Procuresure Consulting
Quality restaurants should be promoted in the area and quiet bars should also be promoted instead of chain sports bars which degrade the area. Bars etc should not be concentrated in one area as this will again cause degradation and poor maintenance. This never works and if you look at union street in Plymouth and Botchergate in Carlisle a concentration of Lively bars ruins an area, promoting drugs, prostitution and dilapidated buildings.